6th January 2014
Award winning PR agency, Cobb PR, is celebrating more success this week.
Account Executive, Amy Simmons, has graduated with the Chartered Institute of Public Relations (CIPR) Advanced Certificate after achieving a Merit. The year-long course helps PR professionals to develop their strategic communication skills whilst working in a fast paced PR environment.
Amy said: The course has really helped me understand the critical importance of approaching campaigns in a strategic way and has given me a far more rounded understanding of research, planning, measurement and evaluation in the context of multi-channel PR.
The CIPR is the PR industry governing body and is recognised as administering the most rigorous and comprehensive professional qualifications.
Director at Cobb PR, Chris Gape, said:
Amy has developed really quickly in her role at Cobb PR over a relatively short period of time. Very few successful career pathways in PR dont involve study with the CIPR and so Im delighted that she now holds this high level qualification.