19th February 2014
By Amy Simmons
People with no previous experience of PR probably wont have a clue what a career in the industry entails, or exactly what it is PR professionals do on a daily basis. Contrary to popular belief, a career in PR is a far cry from the champagne drinking and celebrity hobnobbing image that is portrayed in the likes of Ab fab and Sex in the City, but yes, it does have its perks from time to time.
So how did I end up working in PR? Well, after graduating from university with a BA (Hons) in Fashion: Media & Promotion, I wasnt 100% sure what I wanted to do. I knew I enjoyed marketing and PR, so thought I would pursue these as career options. After returning from travelling in 2011, I applied for work experience and internships to build up my CV and managed to secure a three month internship at Cobb PR. After my three months was up they offered me a job and the rest, as they say, is history!
Working at a fast paced agency like Cobb PR meant that I had to learn quickly and in January 2013 I decided to enroll on the year-long CIPR Advanced Certificate in PR course to enhance my PR skills further.
If youre looking to kick-start your career in PR, then these would be my top tips: