Blog Archive

The 5 Cs of Content Marketing

31st October 2014

Content marketing is a term that you simply cannot ignore in 2014. It was reported in July that 74% of CMO’s think that customised content is the future of marketing while 91% of B2B companies now use content marketing to attract new customers. Although content marketing has been around for some time, the sharp rise in uptake took place at the start of 2013. As more social media algorithms now focus on creative, original material, businesses from all sectors have now started to type furiously in order to fight their way onto our feeds. As Cobb Digital ventures down new content marketing avenues with new and existing clients, we reflect on the key elements that put the ‘c’ in content marketing.. Read More…

Google Penguin 3.0 Released

20th October 2014

By Christian Ryan. Read More…

Breakfast seminar: Where recruitment meets social media

20th October 2014

. Read More…

Worthing Borough Council and Cobb Digital celebrate shared success “storey”

8th October 2014

A strong digital marketing campaign to promote car parking in Worthing has been short-listed for a national award.. Read More…

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