Blog Archive

Growing an Organic Email Marketing List – In Seven Simple Steps

Growing an Organic Email Marketing List – In Seven Simple Steps

26th October 2015

According to the Email Marketing Industry Census 2015 by Econsultancy, email continues to be a leading channel for delivering ROI. With this in mind, how much time do you invest into data collection? In order to maximise your results, emphasis should be placed on collecting engaged subscribers to enhance your list and ultimately, boost results.. Read More…


Instagram for Business - 5 Simple Steps for Success

Instagram for Business - 5 Simple Steps for Success

22nd October 2015

Don’t be fooled, there is so much more to Instagram than sharing images of your exotic vegan pudding or your new leopard print Nike trainers. Using Instagram for your brand can open up a world of opportunity, with potential to reach over 400 million active users. Unlike Facebook, Instagram doesn’t currently provide the option for a ‘Business’ page on their site so it’s really important to distinguish yourself as a brand to expand your marketing potential.. Read More…


Whitepaper: 4 simple tactics for PPC success in 2016

Whitepaper: 4 simple tactics for PPC success in 2016

14th October 2015

In this whitepaper we offer 4 key PPC tools that (if they aren’t already) should be part of any PPC strategy. These are currently working really well for our clients. . Read More…


How to Add Value to an Existing Content Marketing Strategy

How to Add Value to an Existing Content Marketing Strategy

12th October 2015

Creating a successful content marketing channel is often like completing a difficult math question: show that you have the result, but also how you got to that stage. Here are some tips on how to get your great content noticed.. Read More…


One Week in Presentations: The Importance of Digital Marketing

One Week in Presentations: The Importance of Digital Marketing

6th October 2015

It’s been a busy few weeks for Cobb Digital MD James Dempster. He’s been here, there and everywhere educating the SMEs of Sussex on the importance of digital marketing.. Read More…


Hug or Hate? The Facebook Dislike Button.

Hug or Hate? The Facebook Dislike Button.

2nd October 2015

Facebook announced last week that the “dislike” button is currently under development. My first thought when I heard this news was to question why they have made it easier to embrace online negativity. Unlike the social app Yik Yak, which allows you to anonymously vote up or down on strangers’ posts in your area, Facebook will show you which ‘friends’ don’t like what you’re posting- a lot harsher when your ratio of dislikes to likes on your new profile picture is 5:1.. Read More…

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