Blog Archive

Marketing to Gen Z Myths & Truths BY A GEN Z

Marketing to Gen Z Myths & Truths BY A GEN Z

31st August 2017

There are a bunch of articles claiming to tell you how to market to Generation Z. Cobb Digital's own real life Gen Z-er busts some of they myths, and reveals a few truths, about how this age group really think and behave.. Read More…


A lesson in crisis management: the best examples of what not to do

A lesson in crisis management: the best examples of what not to do

16th August 2017

If you’ve been keeping a beady eye on social media (like we always are), you might have noticed a fallout of epic proportions after Nectar announced their partnership with the Daily Mail. After poor old Sainsbury’s got dragged into the fray, we got to thinking; how can brands stop digging themselves a hole when a crisis when it hits?. Read More…


What does it really mean to be ‘Agile’ when it comes to digital marketing?

What does it really mean to be ‘Agile’ when it comes to digital marketing?

15th August 2017

Agile has become a massive buzzword in digital over the last two to three years and it’s not going anywhere anytime soon. I actually think by this point you’d be hard-pressed to find an agency that doesn’t practice the Agile Methodology, or at least claim to work in an Agile fashion. So what is it, and how does it translate to digital marketing? . Read More…


Key words and content: the life of a digital intern

Key words and content: the life of a digital intern

15th August 2017

Getting to experience life in a real marketing environment has been invaluable for me. Here's what I learnt in my week at Cobb Digital. . Read More…


What does GDPR mean for websites and SEO?

What does GDPR mean for websites and SEO?

11th August 2017

The General Data Protection Regulation is coming into effect in May 2018. All online data collection will need to be compliant to these new rulings. You can read the Cobb Digital guide to GDPR.. Read More…


Getting the most out of brainstorming

Getting the most out of brainstorming

7th August 2017

We love brainstorming for the way it opens up creative possibilities and enables us to look at problems from new angles. We frequently get asked about the best way to hold a brainstorm and how to maximise results. So we’ve put together a few tips on planning, running and utilising your brainstorm.. Read More…


Awards season for Cobb Digital

Awards season for Cobb Digital

1st August 2017

It’s happened again! We’re delighted to announce that we’ve been shortlisted for not one, but two Brighton and Hove Business Awards. We’re up for The Creative Industries Award and our very own James Dempster has been shortlisted for Managing Director of the Year.. Read More…

Sign up to our newsletter Sign Up
Contact Us