PR

United Airlines: how to turn a spot of local difficulty into a global disaster

United Airlines: how to turn a spot of local difficulty into a global disaster

12th April 2017

A crisis management expert carries around a kit-bag containing a whole bunch of communication skills and a spell book containing a few dark arts. But most of the space is taken up with … yep, common sense.. Read More…


What to look for in a PR agency

What to look for in a PR agency

21st March 2017

So, you’ve decided it’s time to raise the profile of your business through PR, but if it’s your first foray, it can be difficult to know where to start and who to employ.. Read More…


What can we learn from that BBC Skype interview?

What can we learn from that BBC Skype interview?

17th March 2017

Yes, that video. The one that has since been shared across the world too many times to count.. Read More…


Blue Monday – the PR stunt that got a life of its own

Blue Monday – the PR stunt that got a life of its own

23rd January 2017

Is it just me or has Blue Monday (this year Monday, January 16) suddenly become a major event?  . Read More…


7 signs you need to be more creative

7 signs you need to be more creative

11th January 2017

If one of your new year’s resolutions is to reignite your creative flame, you’ve come to the right place. We’ve got seven handy hacks to make 2017 the most inventive yet.. Read More…


Working with journalists – tips from a former “hack”

Working with journalists – tips from a former “hack”

22nd December 2016

Our media training sessions for senior executives who may one day need to talk to journalists are very insightful.  Their key concerns revolve around trust, anxiety and sometimes complete terror at the prospect of having to talk to a journalist.. Read More…


The PR effect on the nation’s favourite Christmas advert

The PR effect on the nation’s favourite Christmas advert

29th November 2016

The John Lewis Christmas advert is now so embedded in our national consciousness that it’s as much part of the festive season as a jolly man in a red suit.. Read More…


Great customer service examples you have to see!

Great customer service examples you have to see!

15th November 2016

Good customer service is something we just expect to receive when spending our money, whether that is on dinner out at a pub restaurant, clothes from a high street chain or a brand new car from an international brand.. Read More…


Small but Mighty…Top PR Tips for SMEs

Small but Mighty…Top PR Tips for SMEs

4th November 2016

Many believe that PR is for the large corporate giants among us, that PR would be wasted on the small business or that it would be too expensive, a big investment with little reward.  If you’re agreeing with this, you couldn’t be more wrong. We work with many SMEs looking to increase their brand awareness and while many will think they don’t have a story to tell…it’s the success and story of a small business that’s so special. Here are our top tips for SMEs new to the PR world.. Read More…


Ready for the storm?

Ready for the storm?

28th September 2015

If we could anticipate a crisis, life would be so much easier. Sadly, in most cases, we are taken by surprise and then have to fire-fight to bring matters under control.... Read More…


One year in – ten things I’ve learnt during my first year in PR

One year in – ten things I’ve learnt during my first year in PR

22nd September 2015

My first year working in PR has been a roller coaster, starting as an intern in a field I didn’t know too much about was daunting but it’s been onwards and upwards from there. I never imagined I could learn so much but I’m glad I can say that I’ve jumped at every opportunity given to me and have learnt so much along the way. Here are 10 things I’ve learnt this year…. Read More…


Oops – I didn’t mean to send that...

Oops – I didn’t mean to send that...

30th June 2015

It’s an awful feeling – your stomach lurches, you go hot, then cold, then hot again, your face starts burning, your palms sweat and you feel sick.  No, I’m not describing motion sickness, but the moment when you hit send and realise you’ve just sent the wrong email to the wrong person.. Read More…


Speeding gets red light from now on!

4th June 2015

My first thoughts when I read the letter from Sussex Police informing me that my car had been caught speeding was that, phew, on this occasion it certainly wouldn’t be me. And I admit there was a fleeting moment of smugness of “I told them so” when I looked at the timings to work out which of my children was the culprit and thought of the occasions when I’d warned them that speeding was not big, not clever and actually very dangerous.. Read More…


Cobb PR celebrates its 20th anniversary this year!

21st May 2015

Our French intern, Lea Saucourt, interviewed boss Tim Cobb as part of her studies back home. This is her article.. Read More…


‘I jiggle, therefore I am’ – This Girl Can campaign

19th May 2015

Glossy images of beautiful female bodies are often used to sell products ranging from food to fashion and we are accustomed to seeing perfectly-toned, airbrushed women in magazines, on billboards and television.So it was refreshing to watch real women getting sweaty and red-faced as they swam, ran, cycled, climbed, boxed, kicked balls and danced in Sport England’s This Girl Can campaign to encourage more of the fairer sex to take up exercise regardless of their shape, size and ability.. Read More…


Pawsible Marketing Ideas

7th May 2015

If you spend time online, especially on social media you will know that the digital world loves animals. They’re not picky either, whether the animal is cute, ugly or grumpy no one minds. . Read More…


Ruff Guide to France!

1st May 2015

This week our blog comes all the way from Normandy, France.. Read More…


RAHEEM STERLING DECLINES £100,000 A WEEK FOR THE LOVE OF FOOTBALL

20th April 2015

Liverpool and England footballer Raheem Sterling came in for some stick recently when he decided to undertake an interview with the BBC and attempt to explain why he wouldn’t sign a new £100,000 a week contract at the five times European champions.. Read More…


Fifteen years and counting

11th March 2015

 Cobb PR is 20 years old this year and I’ve been here for 15 of those. That makes it my crystal anniversary. Although I’m still young-ish, I sometimes think of all the changes I’ve seen to my working processes during this time. And it makes me feel really old!. Read More…


PR campaign by Alzheimer’s Society for youngsters to become Dementia Friends

4th March 2015

There are the clever PR campaigns (like the launch of the much hyped television series Fortitude when an animatronic polar bear hit the streets of London) that really get your attention and then there are the campaigns that make you sit up and think because they reveal something about society or they hit a personal note. Last week, dementia was in the news again as a report was published showing that today’s young people will be the first dementia-friendly generation.. Read More…


Cobb Christmas Competition

Cobb Christmas Competition

3rd March 2015

 Entries are submitted by retweeting one or any amount of the giveaway tweets and must be following both @Cobbdigital and @IbericaDelights. The giveaway is open to all and is free to enter. The winner will be chosen at random from all correct entries. The judges’ decision is final. No cash alternative.. Read More…


What you should know before choosing a PR company

25th February 2015

Deciding it is time to use a PR firm, or exploring the market to check your current provider is still giving you great service, can seem like a big step. So here are a few tips to ease the pain.. Read More…


PR vs SEO – Which is more important?

29th November 2013

By James Dempster. Read More…

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